School of Management

Bachelor of Business Administration (BBA) in Digital Marketing is a complete undergraduate degree that normally lasts 3-4 years. This degree combines fundamental business principles with particular digital marketing abilities to prepare students for the changing digital landscape. The program includes topics including social media marketing, search engine optimization (SEO), content marketing, email campaigns, data analytics, and e-commerce tactics. Students also learn basic business management, economics, and marketing principles. To give students hands-on experience, the program frequently includes practical projects, internships, and case studies. Graduates are prepared to work in digital marketing agencies, corporate marketing departments, or as digital entrepreneurs, having learned how to negotiate the fast changing world of online marketing and commerce.

BBA in Logistics and Supply Chain Management is a 3-year undergraduate program designed to provide students with a comprehensive understanding of logistics, supply chain operations, and business management. The course covers key topics such as inventory management, transportation, procurement, distribution, global supply chain strategies, and operations management. Students gain practical knowledge of how to manage the flow of goods, services, and information from suppliers to customers. The program also focuses on modern tools and technologies used in logistics, including supply chain analytics, RFID systems, and ERP software. With a combination of theoretical learning and hands-on projects, graduates are prepared for roles in logistics planning, procurement, inventory control, and supply chain management across various industries such as retail, manufacturing, and e-commerce.

Bachelor of Business Administration (BBA) in Banking and Financial Services is a 3-year undergraduate program designed to equip students with comprehensive knowledge of the banking sector and financial markets. The curriculum covers topics such as financial management, banking operations, investment analysis, risk management, and regulatory frameworks. Students gain practical insights through case studies, internships, and industry interactions, developing skills in decision-making, problem-solving, and financial planning. This program prepares graduates for careers in banking, financial consulting, investment firms, and insurance companies. With a blend of theoretical knowledge and practical exposure, students are also well-prepared for advanced studies or professional certifications in finance and banking.

MBA in Banking and Financial Services is a 2-year postgraduate program designed to equip students with in-depth knowledge and skills in banking, finance, and investment management. The course covers topics such as corporate finance, risk management, investment banking, wealth management, financial analytics, and regulatory frameworks. Students gain practical exposure through case studies, industry projects, internships, and workshops. This program prepares professionals to navigate the complexities of the global financial landscape, focusing on strategic decision-making and leadership in banking and financial institutions. Graduates can pursue careers in investment banking, commercial banking, financial consultancy, risk management, or fintech, taking on roles like financial analysts, portfolio managers, or banking executives in reputed organizations worldwide.

 MBA in Banking and Insurance is a 2-year postgraduate program designed to equip students with the skills and knowledge required to excel in the banking, insurance, and financial sectors. The course covers key areas such as financial management, risk management, insurance operations, banking regulations, investment analysis, and corporate finance. Students gain insights into the dynamic banking and insurance industries, learning about market trends, financial products, and customer relationship management. The program combines theoretical learning with practical training, often including internships and case studies. Graduates are prepared for leadership roles in banks, insurance companies, financial consulting firms, or regulatory bodies. This degree opens career opportunities in roles such as financial analyst, insurance manager, risk consultant, or investment banker.

MBA in Marketing Management is a 2 year postgraduate program that equips students with advanced knowledge and skills in marketing strategy, consumer behavior, branding, advertising, and digital marketing. The course covers key areas such as market research, marketing analytics, sales management, product development, and international marketing, preparing students to lead in dynamic business environments. Through case studies, internships, and hands-on projects, students develop critical thinking, leadership, and communication skills necessary for success in the marketing field. The program also emphasizes the use of technology and data to make informed marketing decisions. Graduates are well-prepared for senior roles in marketing, brand management, sales, advertising, and digital media, across industries like retail, e-commerce, media, and consulting.

Bachelor of Business Administration (BBA) in Insurance Management is a specialized undergraduate program designed to equip students with in-depth knowledge of risk management, insurance policies, and financial planning. This 3-year course focuses on core subjects like insurance operations, claims management, underwriting, and reinsurance, alongside business fundamentals like finance, marketing, and organizational behavior. Students gain practical insights through internships, case studies, and industry projects, preparing them for careers in insurance companies, banks, risk management firms, or as independent consultants. Graduates are well-versed in analyzing risks, developing policies, and ensuring financial security for individuals and businesses. The program also lays a strong foundation for pursuing advanced certifications like CPCU or a master’s degree in business or finance.

MBA in Media Management is a specialized program designed to equip students with the skills and knowledge required to manage and lead media organizations effectively. Typically lasting 2 years, the course focuses on key areas such as media strategy, marketing, communication, digital media, and content management. Students will also gain a strong foundation in business management, covering subjects like finance, organizational behavior, and leadership. Through a blend of theoretical learning and practical experiences, this MBA prepares graduates for leadership roles in television, film, advertising, publishing, and online media industries. The program may include internships and projects, providing real-world exposure. Upon completion, graduates are well-prepared to drive innovation and success within the fast-evolving media sector.