Bachelor of Business Administration (BBA) in Family Business is a specialized program designed to equip students with the knowledge and skills required to manage and sustain family-owned businesses. The course typically spans 3 years, focusing on core business concepts like management, finance, marketing, and entrepreneurship, with a specific emphasis on the unique challenges and dynamics of family-run enterprises. Students learn about succession planning, governance, conflict resolution, and strategic growth within a family business context. This program prepares graduates for leadership roles in family firms, ensuring long-term success through sustainable practices and effective business strategies.
