School of Management

BBA Hons. (Bachelor of Business Administration Honours) is a comprehensive undergraduate degree program typically lasting 3-4 years, depending on the institution and country. This program offers an in-depth study of business principles, management techniques, and specialized areas such as finance, marketing, human resources, and entrepreneurship. Students acquire practical skills through case studies, internships, and project work. The "Honours" designation often indicates higher academic rigor, including advanced coursework and a thesis or capstone project. Graduates are well-prepared for entry-level management positions or further studies in MBA programs. The curriculum balances theoretical knowledge with real-world applications, fostering critical thinking and leadership skills essential for success in the dynamic business world.

Bachelor of Business Administration (BBA) in Business Analytics is a 4-year undergraduate curriculum that prepares students to make data-driven business decisions. This degree combines fundamental business ideas with specialized coursework in data analysis, statistics, and information systems. Students learn how to use analytical tools, evaluate complex datasets, and create data-driven strategies. Predictive modeling, data visualization, and business intelligence are typical topics included in the curriculum. Internships and capstone projects frequently involve hands-on experience. Graduates have the skills to work as business analysts, data scientists, or operations research analysts in a variety of industries, meeting the growing demand for individuals who can transform data into relevant business insights.

 Bachelor of Business Administration (BBA) in Marketing is a 3 year undergraduate degree that aims to give students a solid foundation in marketing concepts and methods. It addresses critical issues like as consumer behavior, market research, advertising, brand management, digital marketing, and sales techniques. The course focuses on practical skills through internships, case studies, and industry projects, preparing students for dynamic marketing positions.

 MBA in Business Analytics provides students with advanced data analysis, statistical techniques, and business strategies for making educated decisions. Data visualization, machine learning, predictive analytics, and data-driven decision-making are among the topics covered in the course, which also includes key business courses like finance, marketing and management. The curriculum, which normally lasts 1.5 to 2 years, combines theoretical and practical skills to prepare graduates for positions in data-driven leadership across industries. Students acquire experience evaluating complicated data, promoting corporate growth, and optimizing operations. The curriculum frequently involves hands-on projects, internships, and access to cutting-edge analytical tools.

MBA in Marketing gives students a thorough understanding of marketing strategy, consumer behavior, digital marketing, branding, and market research. The program, which lasts 1.5 to 2 years, integrates core business knowledge with specialized marketing abilities to prepare students for leadership positions in a variety of industries. Students learn how to assess market trends, develop successful marketing strategies, and manage product portfolios. Internships, projects, and case studies are used in the curriculum to provide practical experience. Graduates are prepared to promote business growth by strategically positioning brands, targeting key audiences, and leveraging digital platforms to increase market presence and consumer interaction.
 

Bachelor of Business Administration (BBA) in Family Business is a specialized program designed to equip students with the knowledge and skills required to manage and sustain family-owned businesses. The course typically spans 3 years, focusing on core business concepts like management, finance, marketing, and entrepreneurship, with a specific emphasis on the unique challenges and dynamics of family-run enterprises. Students learn about succession planning, governance, conflict resolution, and strategic growth within a family business context. This program prepares graduates for leadership roles in family firms, ensuring long-term success through sustainable practices and effective business strategies.

MBA in Banking & Finance is a specialized program designed to equip students with in-depth knowledge of financial markets, banking operations, investment strategies, and financial regulations. The course typically spans 2 years, divided into four semesters, although some universities may offer accelerated or part-time options. It covers subjects such as financial analysis, corporate finance, risk management, investment banking, and financial modeling. Students also acquire practical skills in managing portfolios, understanding financial products, and making strategic decisions in a financial context. Graduates of the MBA in Banking & Finance are well-prepared for leadership roles in banks, financial institutions, investment firms, and corporate finance departments. This program provides a strong foundation for those pursuing careers in finance and banking sectors.

Bachelor of Business Administration (BBA) in Banking is a 3-year undergraduate program designed to equip students with a comprehensive understanding of banking, financial services, and business management. The course covers key subjects such as financial accounting, risk management, corporate finance, banking operations, and investment strategies. It aims to develop analytical skills, financial acumen, and managerial expertise essential for the dynamic banking industry. Graduates of this program can pursue careers in commercial and investment banks, financial institutions, or corporate finance sectors. Many also opt for further studies like MBA or professional certifications such as CFA or CAIIB. This course is ideal for students looking to build a successful career in the banking and financial services industry.