Bachelor of Arts in Journalism and Mass Communication is a 3-year undergraduate program designed to provide students with foundational skills in journalism, media, and communication. This course covers various aspects of media, including print, digital, and broadcast journalism, advertising, public relations, and multimedia storytelling. Students learn the principles of news reporting, editing, and ethics, along with hands-on training in writing, videography, and audio production. Graduates are prepared for diverse roles in media houses, advertising agencies, corporate communication, and digital content creation. This program also helps develop critical thinking, creativity, and communication skills essential for a career in the media industry.