Bachelor of Business Studies (BBS) is a comprehensive undergraduate program designed to equip students with a solid foundation in business concepts, management practices, and analytical skills. Typically spanning 3-4 years, depending on the institution, this course covers subjects such as finance, marketing, human resource management, economics, and organizational behavior. Students acquire both theoretical knowledge and practical experience through case studies, internships, and group projects. The BBS program aims to develop leadership, communication, and problem-solving skills, preparing graduates for careers in various industries, including finance, retail, consulting, and entrepreneurship. Upon completion, students are well-equipped to pursue roles in management, business development, and strategic planning. The course duration and specific curriculum may vary by university or college.
