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The 3-year undergraduate B.Com. (Hons.) in E-Commerce curriculum blends fundamental business concepts with the abilities required to succeed in the digital economy. Digital marketing, online business strategies, web development, e-payment systems, data analytics, and supply chain management in e-commerce are among the topics covered in the course. Additionally, students study subjects including digital-age entrepreneurship, e-business legislation, and consumer behavior. Graduates of the curriculum have the skills necessary to manage and develop in retail, digital marketing, and e-commerce platforms. Graduates are equipped for jobs in digital marketing, e-commerce consulting, and online business management in a variety of sectors.
