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BBA in Entrepreneurship and Innovation is a 3-year undergraduate program designed to equip students with the skills and knowledge needed to start, manage, and grow businesses. The course covers key areas such as business strategy, financial management, marketing, innovation management, and entrepreneurship theory. Students also learn about market research, business plan development, and the application of innovative technologies in business. The program emphasizes creativity, problem-solving, and leadership, encouraging students to think critically and act entrepreneurially. Through case studies, internships, and practical projects, students gain real-world experience in building and managing startups. Graduates are well-prepared for roles as entrepreneurs, business consultants, or managers in innovative companies, and can also pursue further studies in business administration or related fields.
