School of Management

An MBA (Master of Business Administration) is a graduate-level degree program that typically spans 1-2 years of full-time study or 2-3 years part-time. It focuses on developing advanced business and management skills, covering areas such as finance, marketing, operations, and leadership. Graduates gain a comprehensive understanding of business strategies, decision-making processes, and global market dynamics, enhancing their career prospects in various industries and management roles.

A Bachelor of Business Administration (BBA) is a 4-year undergraduate degree program that gives students a solid foundation in business and management concepts. Accounting, finance, marketing, human resources, and organizational behavior are common topics included in the program. BBA programs seek to help students improve their analytical, communication, and leadership skills, preparing them for entry-level management roles or additional studies in business-related subjects. Graduates frequently pursue professions in a variety of fields, including corporate management, entrepreneurship, consultancy, and finance.

Bachelor of Business Administration (BBA) in Digital Marketing is a complete undergraduate degree that normally lasts 3-4 years. This degree combines fundamental business principles with particular digital marketing abilities to prepare students for the changing digital landscape. The program includes topics including social media marketing, search engine optimization (SEO), content marketing, email campaigns, data analytics, and e-commerce tactics. Students also learn basic business management, economics, and marketing principles. To give students hands-on experience, the program frequently includes practical projects, internships, and case studies. Graduates are prepared to work in digital marketing agencies, corporate marketing departments, or as digital entrepreneurs, having learned how to negotiate the fast changing world of online marketing and commerce.

Bachelor of Business Administration (BBA) in Business Analytics is a 4-year undergraduate curriculum that prepares students to make data-driven business decisions. This degree combines fundamental business ideas with specialized coursework in data analysis, statistics, and information systems. Students learn how to use analytical tools, evaluate complex datasets, and create data-driven strategies. Predictive modeling, data visualization, and business intelligence are typical topics included in the curriculum. Internships and capstone projects frequently involve hands-on experience. Graduates have the skills to work as business analysts, data scientists, or operations research analysts in a variety of industries, meeting the growing demand for individuals who can transform data into relevant business insights.

MBA in Logistics and Supply Chain Management is a 2-year postgraduate program that provides students with advanced knowledge of managing the movement of goods, services, and information inside and between enterprises. The training covers major issues such as inventory management, procurement, transportation, warehouse management, and supply chain planning, with a focus on cost efficiency and customer satisfaction. Students obtain practical knowledge through case studies, internships, and projects, preparing them for leadership positions in areas such as manufacturing, retail, and e-commerce. The curriculum, which focuses on global supply networks, is suitable for companies looking to improve logistics operations in a competitive market.

 MBA in Business Analytics provides students with advanced data analysis, statistical techniques, and business strategies for making educated decisions. Data visualization, machine learning, predictive analytics, and data-driven decision-making are among the topics covered in the course, which also includes key business courses like finance, marketing and management. The curriculum, which normally lasts 1.5 to 2 years, combines theoretical and practical skills to prepare graduates for positions in data-driven leadership across industries. Students acquire experience evaluating complicated data, promoting corporate growth, and optimizing operations. The curriculum frequently involves hands-on projects, internships, and access to cutting-edge analytical tools.

BBA in Logistics and Supply Chain Management is a 3-year undergraduate program designed to provide students with a comprehensive understanding of logistics, supply chain operations, and business management. The course covers key topics such as inventory management, transportation, procurement, distribution, global supply chain strategies, and operations management. Students gain practical knowledge of how to manage the flow of goods, services, and information from suppliers to customers. The program also focuses on modern tools and technologies used in logistics, including supply chain analytics, RFID systems, and ERP software. With a combination of theoretical learning and hands-on projects, graduates are prepared for roles in logistics planning, procurement, inventory control, and supply chain management across various industries such as retail, manufacturing, and e-commerce.

 BBA in Entrepreneurship and Family Business is a 3e-year undergraduate program designed to equip students with the knowledge and skills needed to manage and grow family-owned businesses or start their ventures. The course covers topics such as business strategy, financial management, marketing, human resources, and innovation, with a focus on the unique challenges and opportunities faced by family businesses. Students learn how to navigate family dynamics, succession planning, conflict resolution, and sustainable growth strategies. The program combines theoretical lessons with practical experiences, including internships, case studies, and entrepreneurial projects. Graduates are prepared to take on leadership roles in family enterprises or launch their own startups, offering expertise in business management, innovation, and strategic growth.