International Institute of Sports Management: About Us

The International Institute of Sports Management (IISM) is a premier institute dedicated to sports education and management. Offering specialised programmes in sports management, sports marketing, event management, and sports law, IISM aims to train future leaders and professionals in the global sports industry. With a strong emphasis on practical learning, industry exposure, and academic excellence, IISM equips students with the knowledge and skills necessary to thrive in diverse roles within the sports ecosystem. Committed to shaping the next generation of sports management professionals, IISM is recognised for its comprehensive curriculum, industry partnerships, and focus on holistic development.

International Institute of Sports Management Vision, Mission & Objectives

Vision: Be a leader in sports management education, shaping global industry pioneers.

Mission: Equip students with industry-relevant knowledge & skills for successful sports careers.

Objectives:

• Offer top-notch programmes.

• Cultivate industry connections.

• Foster future industry leaders.

International Institute of Sports Management Admission Process, Eligibility Criteria and Fee Structure

Course	Eligibility	Admission Process	Total Fees (INR)	Duration
PG Diploma in Sports Management	Graduation in any stream	Merit based	1.26 Lakhs	1 year
MBA in Sports Management	Graduation in any stream	CAT/CMAT/MAT score followed by PI	3 Lakhs	2 years
BBA in Sports Management	10+2 in any stream	Merit Based	5.76 Lakhs	3 years
M.Sc in Sports Management	Graduation in any stream	Merit Based	1.68 Lakhs	2 years
Ph.D in Sports Management	Post Graduation in any stream	Entrance Test + PI + Proposal	1.8 Lakhs	Minimum 3 years

How do I apply for admission to the International Institute of Sports Management?

Entrance Exam:

• SMAT/SSAT: Online exam testing aptitude and knowledge (exemptions for specific programmes).

• MAH-CET: For certain programmes, valid scores can waive the SMAT.

2. Personal Interview:

• Video-call interview assessing your passion, communication, and suitability.

3. Application Process:

• Online form on the IISM website with academic details, sports achievements, and an essay (for BSM).

• Application fee payment.

International Institute of Sports Management Facilities

Academic Infrastructure:

• Classrooms: Air-conditioned and equipped with modern audio-visual aids.

• Library: Well-stocked with books, journals, and other sports-related resources.

• IT Infrastructure: High-speed Wi-Fi connectivity and access to computers and software.

Sports Facilities:

• Indoor: Badminton courts, table tennis tables, carrom boards, chessboards, and a gym.

• Outdoor: Multipurpose court for basketball, volleyball, and football.

Other Facilities:

• Canteen: Provides hygienic and affordable meals and snacks.

• Common Room: A space for students to relax and socialise.

• Amphitheatre: Hosts guest lectures, workshops, and other events.

• Career Development Centre: Assists students with internships, placements, and career guidance.

Additionally, IISM offers:

• Field Trips: Visits to sporting events, stadiums, and other industry-related locations.

• Guest Lectures: By renowned sports personalities and industry professionals.

• International Exposure: Opportunities to study abroad or participate in international sports events.

International Institute of Sports Management Future & Career Opportunities

• Event Management: Organise tournaments, marathons, and other sporting events.

• Marketing & Sponsorship: Create brand strategies and secure sponsorships for teams and athletes.

• Athlete Management: Handle contracts, endorsements, and the overall career development of athletes.

• Sports Broadcasting & Media: Produce sports content, manage digital platforms, and engage audiences.

• Sports Law & Policy: Navigate the legal aspects of contracts, regulations, and governance in sports.

• Entrepreneurship: Launch your own sports venture, like an academy, consulting firm, or merchandise line.

International Institute of Sports Management Placements

Placement Rate: 87%

Highest Package Offered: ₹7,84,000 (Master's Programme) & ₹6,00,000 (Bachelor's Programme)

Average Package Offered: ₹4.10 LPA (Master's Programme) & ₹3.54 LPA (Bachelor's Programme)

Recruiting Companies: Over 218 companies, including Star Sports, IPL, BCCI, Disney Star, My11Circle, Dream11, Procam International, and more.

International Institute of Sports Management Activities

1. Guest Lectures and Workshops:

• Engage with renowned sports personalities, industry experts, and thought leaders.

• Gain insights into diverse aspects of the sports industry, from marketing and management to athlete performance and event operations.

2. Student-Driven Cells:

• Be part of active student cells focusing on specific areas like sports marketing, event management, entrepreneurship, and media & editorial.

• Organise events, participate in competitions, and gain practical experience while honing your leadership and teamwork skills.

3. International Exposure:

• Participate in international study trips, attend global sports conferences, and network with international peers.

• Gain a broader perspective on the global sports landscape and develop intercultural understanding.

4. Sports Tournaments and Events:

• Compete in intra-college and inter-collegiate sports tournaments, showcasing your talent and sportsmanship.

• Volunteer to organise major sporting events, gaining valuable hands-on experience in event management.

5. Industry Visits and Field Trips:

• Visit leading sports stadiums, organisations, and facilities, gaining practical insights into industry operations.

• Network with professionals and get a first-hand feel for the dynamic sports industry.

  

  IISM Industry Visit

6. Cultural and Social Events:

• Participate in various cultural and social events, celebrating diversity and building a strong sense of community within the institute.

• Develop life skills, make lifelong friends, and create memories that last a lifetime.

International Institute of Sports Management Scholarships Programme

• Merit-based Scholarships: Awarded to students with outstanding academic performance in their qualifying exams (class 12th or graduation).

• Sports-based Scholarships: Recognising exceptional sporting talent and achievements in recognised sports.

• Need-based Scholarships: Providing financial assistance to students with demonstrably limited financial means.

• Other Scholarships: IISM may offer additional scholarships based on specific criteria, such as gender diversity or regional representation.

International Institute of Sports Management Affiliation and Accreditation

Affiliations:

• University of Mumbai: IISM's undergraduate and postgraduate programmes in sports management and sports science are affiliated with the University of Mumbai, a renowned public university in India. This affiliation ensures that the programmes adhere to the university's academic standards and curriculum framework.

• Garware Institute of Career Education and Development (GICED): IISM collaborates with GICED to offer its Postgraduate Programme in Sports Management. This partnership leverages GICED's expertise in career development and training to provide students with practical skills and industry exposure.

Accreditation:

• National Assessment and Accreditation Council (NAAC): IISM has been accredited by NAAC with a 'B++' grade, confirming its adherence to quality standards in teaching, infrastructure, and student services. This accreditation signifies the institute's commitment to academic excellence and continuous improvement.

Additional Recognition:

• Rashtriya Khel Protsahan Puruskar: IISM was awarded the prestigious Rashtriya Khel Protsahan Puruskar by the President of India for its contribution to the development of sports in India. This recognition highlights the institute's significant impact on the sports industry.

International Institute of Sports Management's FAQs

What programmes does the IISM offer?

IISM offers programmes in sports management, sports marketing, event management, and sports law, including PG Diploma, MBA, BBA, M.Sc., and Ph.D.

What are the eligibility criteria for the courses?

Eligibility varies for each program. Generally, it includes graduation for postgraduate courses and 10+2 for undergraduate courses.

How is admission conducted at IISM?

Admission involves entrance exams, personal interviews, and an online application process. The specific details vary for each course.

Are there any scholarships available?

Yes, IISM provides merit-based, sports-based, need-based, and other scholarships. The criteria for each scholarship may differ.

What is the duration of the courses at IISM?

The duration varies for each programme. For example, a PG Diploma is for 1 year, an MBA for 2 years, a BBA for 3 years, an M.Sc. for 2 years, and a Ph.D. for a minimum of 3 years.

How are placements at IISM?

IISM has a placement rate of 87%, with companies like Star Sports, IPL, BCCI, Disney Star, My11Circle, and Dream11 participating. The average and highest packages are also mentioned.

What facilities are available on campus?

IISM provides academic infrastructure like air-conditioned classrooms, a well-stocked library, IT infrastructure, and sports facilities both indoors and outdoors. Other facilities include a canteen, a common room, an amphitheatre, and a Career Development Centre.

Can international students apply to IISM?

Yes, IISM does accept applications from international students. They need to follow the same admission process, and additional requirements may apply.

Is there any provision for industry exposure at IISM?

Yes, IISM offers field trips, guest lectures by industry professionals, international exposure programmes, and industry visits to provide students with practical insights and exposure to the sports industry.

What sets IISM apart from other sports management institutes?

IISM stands out due to its comprehensive curriculum, emphasis on practical learning, strong industry partnerships, and a focus on holistic development. The institute has also received recognition and accreditation from reputable organisations.

Are there any specific entrance exams for admission?

Yes, IISM conducts entrance exams like SMAT/SSAT and MAH-CET for specific programs. Exemptions may apply based on certain criteria.

How can students apply for admission to IISM?

Students can apply online through the IISM website. The application process involves submitting academic details, sports achievements, and an essay for specific programmes.

Is there a specific sports background required for admission?

While some programmes may consider sports achievements, a specific sports background is not mandatory for all courses. Eligibility criteria vary, and merit is assessed based on multiple factors.

What kind of industry connections does IISM have?

IISM has cultivated partnerships with over 218 companies, including renowned names like Star Sports, IPL, BCCI, Disney Star, My11Circle, and Dream11. These connections facilitate internships, placements, and industry exposure.

Are there opportunities for international internships or study-abroad programmes?

Yes, IISM provides international exposure opportunities, including study trips abroad and participation in global sports events. International internships may also be facilitated through industry collaborations.

How are guest lectures and workshops organised at IISM?

IISM invites renowned sports personalities and industry experts for guest lectures and workshops. These sessions cover various aspects of the sports industry, providing students with valuable insights and networking opportunities.

What kind of companies participate in the placement process?

Over 218 companies participate in IISM's placement process, spanning diverse sectors within the sports industry, such as sports broadcasting, marketing, event management, and sports law.

Can students pursue part-time jobs or internships during their studies at IISM?

Yes, IISM's Career Development Centre assists students in securing internships and part-time jobs, providing valuable industry experience alongside their studies.

Is there any provision for research and publication for Ph.D. students?

Ph.D. students at IISM engage in a rigorous research process, and there is a provision for publication. The institute encourages scholarly contributions in the field of sports management.

How does IISM support entrepreneurship initiatives?

IISM encourages entrepreneurship by providing knowledge and resources. Students can launch their sports ventures, such as academies, consulting firms, or merchandise lines, supported by the institute.

Are there any collaborations with international sports organisations or universities?

IISM's international exposure programmes often involve collaborations with international sports organisations and universities, enhancing students' global perspectives and networks.

What types of sports facilities are available for students?

IISM offers a range of sports facilities, including indoor spaces with badminton courts, table tennis, a gym, and outdoor facilities with a multipurpose court for basketball, volleyball, and football.

How does IISM promote diversity and inclusivity among students?

IISM promotes diversity through various cultural and social events, creating an inclusive environment where students from different backgrounds can celebrate diversity and build a strong sense of community.

What are the admission requirements for international students?

International students follow the same admission process, including entrance exams and personal interviews. Additional documentation related to visa requirements and academic qualifications may apply.